Sender reputation manager

Email that keeps landing in the inbox

Every automation Semres runs depends on one thing: mailbox providers trusting your sender. The Sender Reputation Manager watches that trust every day and protects it without anyone on your team lifting a finger.

  • Separate sender addresses for move updates, customers, and prospecting
  • Automatic daily caps and stream holds when bounces or complaints climb
  • 30-day warm-up for every new sender
  • Suppression of hard-bounced and complaining addresses
  • 90-day sender-health trend in your portal
  • Your team is texted when sending changes, and why

How it works

From a bad list to a protected sender

  1. 1

    Three streams, three senders

    Move updates, customer and partner email, and prospecting each get their own From and Reply-to. A rough week of cold outreach never changes how Gmail and Yahoo see your move-day reminders.

  2. 2

    A review every morning

    Semres scores the last 7 and 30 days of bounces, blocks, spam complaints, and unsubscribes against the lines Google and Yahoo publish, and records the result so you can see the trend.

  3. 3

    It acts before a provider does

    At 2% hard bounces marketing email is capped. At 5%, or at 0.3% spam complaints, the risky stream goes on hold. Move updates are never touched, and sending resumes on its own once the numbers recover.

  4. 4

    Dead addresses stay dead

    An address that hard-bounces or reports spam is suppressed from then on, even if it is still in your CRM. You can see why, and release it once you have re-verified it.

What it protects

The engines that ride on your reputation

Move-day reminders and cold prospecting share one thing: a sender address the receiving mailbox has to trust. The manager keeps them apart and keeps both healthy.

Customer 7-Day Drip

Automatically prepares every customer before move day.

Sample drip schedule: emails and texts spaced across the week before the move, ending with the move-day morning crew card.

  • Packing, utilities & appliance prep
  • Timeline & crew expectations
  • 3-day, day-before & move-day morning texts
  • Move-day crew card with your real roster

Lead Prospecting & Outreach

Source realtor prospects through connected listing providers, with region targeting and configurable messages.

Sample morning prospecting queue: two new local listings with AI outreach drafts ready, waiting on your one-click approval.

  • Region-based targeting
  • Connected sourcing providers
  • Configurable messages
  • Tenant sending controls

FAQ

Sender reputation questions

No. Semres connects on top of your existing CRM. Your team keeps working exactly as they do today. We run the sourcing, engagement, referral, and reporting work that happens around it.

Keep CRM records current, configure messages and schedules, and monitor delivery and replies. Available automations depend on your connected CRM and enabled company settings.

SmartMoving and Chariot integrations are available. Supported fields, writebacks, and automations differ by CRM; company setup and integration status show what is configured.

Stop guessing why email lands in spam.

Book a demo and we'll show the daily review, the stream holds, and the suppression list running on real sending data.